INTRODUCTION TO ENTREPRENEURSHIP Key Learning Points v Overview v Definition of Entrepreneurship v Venture, venture capitalist, and adventure v Goal setting/planning v Risk taking/resource management v The role demands of business v Reasons for business failure (internal and externals factors) v v v Overview o Entrepreneurship as a practice and as an academic field of study has gained worldwide acceptance during the past few years. o It is a dynamic activity w/c helps the entrepreneur to bring changes in the process of production, innovation, usage of materials, creator of market etc. Concept of Entrepreneur The word “Entrepreneur” is derived 4m de French verb ‘ entrepredre’ . Which means ‘ to undertake’ . According to J.B. Say, “ An Entrepreneur is the economic agent who unites all means of production, land, labour, information and capital to produce a product. By selling the pdt in the market he pays rent of land, wages to labour, interes...
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